Wall paint 20%

Design Concepts

A beautiful home, curated by designers.

We've brought together five modern, timeless interior styles and asked our designers to interpret them. Explore our Design Concepts, where wallpaper and paint come together in considered, complete schemes created for you and your home. See how every surface can play its part, and how walls, ceilings, mouldings and joinery come together to shape a room. All to make it easier to go from inspiration to reality.

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A timeless Scandinavian style that brings together the modern and the traditional. Light, pared-back and harmonious interiors meet the homespun nostalgia of Swedish country houses and old farmsteads. Soft natural tones, muted colours, classic wallpapers and timber create a warm look rooted equally in history and the present day.

SCANDINAVIAN
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A highly personal style for those who aren’t afraid to make a statement. Bold colour choices, deep tones, expressive wallpapers and a mix of vintage and contemporary design create a home full of character. Colour, pattern, art and different materials come together freely – personal, vibrant and with the feeling that every element has a story of its own.

BOLD & ECLECTIC
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A timeless style with the feeling of a home that has evolved over generations. Classic joinery, panelling, antique details and substantial materials meet a deep and harmonious colour palette. Wallpaper takes centre stage, from large-scale patterns and historic motifs to exotic animals – adding depth, a sense of history and plenty of character. The result is warm, welcoming and elegant.

HERITAGE
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A pared-back style centred on calm, considered choices and clean lines. Soft earthy tones, natural timber, stone and metal, combined with tactile surfaces, create a clean and harmonious whole. Colour and wallpaper are used with precision, often tone on tone, adding depth without disturbing the sense of calm. Nothing is superfluous – every detail is carefully chosen to contribute to a timeless look.

MINIMALISM
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A romantic, rustic world of interiors that stretches from English Cottage to the warmth of old homes around the Mediterranean. Natural materials, patina, soft colours and historic details are at its heart. Floral wallpapers and painted timber sit alongside murals and aged wood – a personal, inviting style where beauty is allowed to feel lived-in and authentic.

RUSTIC ROMANTIC